Nationwide Open House Weekend
Join state and local
REALTOR® associations across the country in
hosting the nation's largest open house
campaign Saturday and Sunday, June 4-5, 2011
For
one weekend in June REALTORS® will hold open
houses in neighborhoods from coast to coast,
bringing value to both buyers and sellers. The
event also provides a tremendous opportunity to
promote the benefits of home ownership and
continue an open dialogue with consumers about
the housing issues that matter most to them.
The Goal? Invite your clients and any members of the
general public to explore their local real
estate market. Consumers will be assured that
they van cisit the open houses with no pressure
to purchase, and that the REALTOR® on duty will
be happy to answer their questions about the
home buying and selling process.
Reasons to
Participate: ♦ Historically
low interest rates, plentiful inventory and low
prices ♦ An opportunity for one-on-one
conversations between the public and REALTORS®
regarding the local market ♦ A venue for
REALTORS® to education the public about
homeownership, their local community, and what
options (buying vs. selling, downsizing, etc)
are right for their potential buyers and sellers
♦ Last year's Nationwide Open House event served
as a catalyst for connecting REALTORS® with
buyer and seller clients ♦ First-time buyers
are especially encouraged to take advantage of
this event and speak to a REALTOR® as a first
step toward homeownership To ensure
compliance with local zoning ordinances, TAR
will not distribute balloons this year.
As you know, whenever the REALTOR® logo is
used certain criteria that must be followed.
Since the Nationwide Open House (NOH) Logo has
the REALTOR® logo incorporated in the graphic
NAR's trademark rules apply. If you plan to use
the NOH logo, which everyone is encouraged to
do, please make sure you are in compliance with
all of NAR's trademark guidelines. Specifically
note: The REALTOR® logo is supposed to identify
a member, a member's real estate
business or the name of a member board.
NAR's legal department would like to stress if
the NOH logo is used without representation of a
member board, member or member's real estate
business it would be improper and a misuse.
Please make sure a member board's logo or
member's name, or member's real estate business
name/logo is also included in any advertising
piece.
Here are a few examples:
Allowed: -NOH banner or logo displayed on an
association or member's website. -NOH banner
or logo displayed in any marketing piece where
it is used in conjunction with the name of a
member board, member or member real estate
business.
Not Allowed: -Only the NOH
logo used on any marketing piece (without
representation of a member board, member, or
member's real estate business)
To DOWNLOAD various logos,
click here.
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